Business - Pierce County Journal

The Maiden Rock Mercantile, located at 497 County Road S, celebrated its opening in June with a ribbon cutting.

Maiden Rock Mercantile aims to be community hub

MAIDEN ROCK – A place to gather, connect and celebrate community: That is what the Gerends brought to Maiden Rock with the opening of the Maiden Rock Mercantile in June. The … more

By Sarah Nigbor | 10/1/25

St. Croix Valley Habitat for Humanity welcomes Carrie McNamara to board of directors

HUDSON – St. Croix Valley Habitat for Humanity (SCVHFH) welcomed Carrie McNamara to its Board of Directors at its September meeting. McNamara is a long-time volunteer with SCVHFH, building … more

10/1/25

Three generations of Langer men at the Big River Corn Maze on their family land (from left): Bailey Langer, Ken Langer Sr., and Ken Langer Jr.

Big River Corn Maze is a family affair, set to open Sept. 26

PRESCOTT – A new fall attraction is set to open for business on Friday, Sept. 26 along the Great River Road on a farm that’s been in the Langer family for four generations. Kenny … more

By Sarah Nigbor | 9/24/25

Ribbon cuttings, like the unveiling at the YB Urban? Aroma Bar, showcase how the Ellsworth Chamber celebrates business growth and community vitality.

Ellsworth Chamber of Commerce celebrates Wisconsin Chamber of Commerce Month

ELLSWORTH – The Ellsworth Chamber of Commerce is proud to join chambers across the state in celebrating Wisconsin Chamber of Commerce Month this September. This annual observance shines a … more

9/10/25

The River Falls City Council Sept. 9 declared September as Wisconsin Chamber of Commerce Month. Pictured are River Falls Chamber Director Rosa Magnus (left) and Mayor Dan Toland.

RF Chamber of Commerce and Tourism Bureau celebrates Wisconsin Chamber of Commerce Month

RIVER FALLS – The River Falls Chamber of Commerce and Tourism Bureau is excited to announce that September is being celebrated as Wisconsin Chamber of Commerce Month, officially recognized by … more

9/10/25

Melissa “Mei Mei” Abdouch, front, and a crew of volunteers assembled 200 meals and gifts to donate to patients, families and caregivers at M Health Fairview Masonic Children’s Hospital last month.

A mission to give back: Mei Mei leads local businesses in donating 200 meals

RIVER FALLS – On Monday, Aug. 25, Melissa "Mei Mei" Abdouch of Mei Mei's Cookies & Creamery in River Falls delivered and served 200 meals and gifts to patients, families, and caregivers … more

9/10/25

Blane Huppert has been selected as the first director of the University Business Collaboration Center (UBCC) at the University of Wisconsin-River Falls.

Blane Huppert named director of UW-River Falls University Business Collaboration Center

RIVER FALLS – Blane Huppert has been selected as the first director of the University Business Collaboration Center (UBCC) at the University of Wisconsin-River Falls. The newly created … more

9/10/25

A July 31 image of North Grant Street in Ellsworth during its reconstruction project.

PCEDC Municipal Survey results put emphasis on housing, business

The Pierce County Economic Development Corporation released results from the 2025 Municipal Survey, where community leaders were tasked with sharing their “vision for economic growth.” … more

By Andrew Harrington | 9/10/25

Director Sheri Marnell stands in front of the St. Croix Valley Business Innovation Center (SCVBIC) in River Falls. The SCVBIC is now taking applications for micro-grants to support area businesses with growth expenses, supported by the Wisconsin Economic Development Corporation.

St. Croix Valley Business Innovation Center to help businesses grow with micro-grants supported by WEDC

RIVER FALLS –The St. Croix Valley Business Innovation Center (SCVBIC) in River Falls will use a $100,000 grant from the Wisconsin Economic Development Corporation (WEDC) to help area businesses … more

9/3/25

SV Chamber looking to regroup after mass board resignation

SPRING VALLEY – The Spring Valley Chamber of Commerce was left without a board in June when the entire board resigned, accusing village staff and the village board of being anti-business, a … more

By Sarah Nigbor | 8/13/25

River Falls' Eli and Nolan Condon run "Bomb Squad," a professional pooper-scooper business in the area.

The Feculent Fighting Fish Bomb Squad

Fishmeal, by definition from Merriam-Webster, is partly made from fish waste and manure and used as fertilizer. River Falls Fighting Fish pitcher Eli Condon's stuff on the mound has been nothing … more

By Andrew Harrington | 7/16/25

Dr. Greg Miller has opened Cascade Primary Care in River Falls.

Cascade Primary Care brings patient-centered direct primary care to RF

RIVER FALLS – Cascade Primary Care with Dr. Greg Miller is proud to announce the launch of its Direct Primary Care (DPC) practice in River Falls, offering a groundbreaking subscription-based … more

7/16/25

Dr. Amy Radunz, the 2025 Cattleman of the Year, with WCA President Tressa Lacy.

Wisconsin Cattlemen’s Association honors Ellsworth woman

CLINTON – The Wisconsin Cattlemen’s Association (WCA) recognized outstanding leaders and contributors to the state’s beef industry during its 2025 Summer Tour in southeastern … more

7/9/25

First National Bank of River Falls President and CEO Jeff Johnson will take over as chairman of the board for the bank.

New chairman for First National Bank of RF Board, same community focus

RIVER FALLS — After about nine years as chairman of the First National Bank of River Falls Board, Sandy Smith Wurm officially retired. Bank President and CEO Jeff Johnson will take over in the … more

By Andrew Harrington | 7/3/25

Joe Hines (left) and Dean Hines (right) have worked for 102 combined years at the Ellsworth Cooperative Creamery.

‘We’ve only been taught one thing’: Hines brothers combine for 102 years worked at creamery

ELLSWORTH — With 102 years of hard work under their belts at the Ellsworth Cooperative Creamery, Joe Hines is now enjoying retirement and his brother Dean Hines is winding down his career. … more

By Andrew Harrington | 7/2/25

The intersection of Broadway and Wall streets in Ellsworth’s East End is home to many businesses, including Danny Dunn’s, Broz, Hair Traffic Control, Hines Insurance Agency and Snowball’s Bar.

East End Redevelopment planning process underway

ELLSWORTH — East End’s future has long been discussed by Ellsworth village representatives, business owners and community owners, but now, a plan for the area’s redevelopment has … more

By Andrew Harrington | 7/2/25

UW-River Falls SBDC team receiving their award: (from left): Program Specialist Kim Benoy, SBDC Center Director Katherine Fossler, Business Consultant Maren Valentine and SBDC State Director Gina Ferraro.

SBDC at UW-River Falls receives statewide honor

RIVER FALLS – The Small Business Development Center (SBDC) at UW-River Falls along with center director, Katherine Fossler, have earned statewide recognition for innovation, high-impact … more

6/26/25

Marlee May Erlandson was full of life and energy, bringing smiles to everyone she met during her short yet impactful life.

Marlee’s Bake Shop grand opening set for June 27

Many people in Ellsworth and the surrounding area are familiar with the delicious and detailed cookies baked by Josie Erlandson of Frosted Haven. Her next adventure, Marlee’s Bake Shop, is set … more

By Sarah Nigbor | 6/26/25

The Clare family has worked hard to take JM Watkins to the next level, and they are thrilled to be seeing things through.

Watkins Meats excited for what’s to come after opening new facility

PLUM CITY – JM Watkins Meats has put the finishing touches on its exponentially larger new facility at the corner of Highway 10 and County Road CC. They opened their doors to the public June 16 … more

By Andrew Harrington | 6/25/25

Sarah Jenkins has been a realtor in River Falls since 2017, the last four years with Property Executives Realty.

Home is where the microphone is

When you walk into realtor Sarah Jenkins' office on Second Street in River Falls, it does feel like home. Her renovated office looks like a brand-new home from the outside, but on the inside, that's … more

By Greg Peters | 6/18/25